We started off promoting free books with our site Freebooksy. Freebooksy delivers incredible results allowing authors to make the most out of a KDP select free promo or promoting a permafree book. We soon found that some readers were willing to pay a little more for a quality ebook, but still wanted a great deal, at which point we launched Bargain Booksy. Both sites have been very successful, delivering great results to indie authors, but we saw a need for more promotional punch in the romance genre. We launched Red Feather Romance to meet that need. It serves the steamier side of the romance genre and has a high bar for quality. Finally, authors let us know that they were looking for opportunities for promoting brand new titles. The marketing needs for new books are different than books that have a history, and we launched NewInBooks to meet those needs. NewInBooks promotes new books by traditional NY Times bestselling authors and Indie authors alike. It has a high editorial bar but allows prominent Indie authors to be promoted next to James Patterson, or Jodi Picoult. Having four brands allows us to help authors in a variety of circumstances, and allows us to appeal to many different types of readers.